Fiscal Year

2022

Case Number

A-21273-52152

Case Status

Certified

Received Date

2021-11-17

Decision Date

2022-05-12

Refile

N

Original File Date

2022-01-01 11:26:19

Previous SWA Case Number State

Schedule A Sheepherder

N

Employer Name

Sony Corporation of America

Employer Name Slug

sony-corporation-of-america

Employer Address 1

25 Madison Avenue

Employer Address 2

Employer City

New York

Employer City Slug

new-york

Employer State

NEW YORK

Employer State Slug

new-york

Employer Country

UNITED STATES OF AMERICA

Employer Postal Code

10010

Employer Phone

2128337785

Employer Number of Employees

110000

Employer Year Commenced Business

1946

NAICS Code

334111

FW Ownership Interest

N

Employer Contact Name

Kerri Conway

Employer Contact Address 1

25 Madison Avenue

Employer Contact Address 2

Employer Contact City

New York

Employer Contact State/Province

NEW YORK

Employer Contact Country

UNITED STATES OF AMERICA

Employer Contact Postal Code

10010

Employer Contact Phone

2128337785

Employer Contact Email

kerri.conway@sony.com

Agent Attorney Name

Raquel Liberman

Agent Attorney Firm Name

Fragomen, Del Rey, Bernsen Loewy, LLP

Agent Attorney Phone

2126888555

Agent Attorney Address 1

1400 Broadway

Agent Attorney Address 2

Agent Attorney City

New York

Agent Attorney State/Province

NEW YORK

Agent Attorney Country

UNITED STATES OF AMERICA

Agent Attorney Postal Code

10018

Agent Attorney Email

rliberman@fragomen.com

PW Track Number

P10020316907825

PW SOC Code

11-2011

PW SOC Title

Advertising and Promotions Managers

PW Skill Level

N/A

PW Wage

122321.00

PW Unit of Pay

Year

PW Wage Source

Other

PW Determination Date

2021-03-11

PW Expiration Date

2021-06-30

Wage Offer From

133000.00

Wage Offer To

0.00

Average Salary

133000.00

Wage Unit of Pay

Year

Worksite Address 1

25 Madison Avenue

Worksite Address 2

Worksite City

New York

Worksite City Slug

new-york

Worksite State

NEW YORK

Worksite Postal Code

10010

Job Title

Senior Manager, Brand & Content Marketing

Job Title Slug

senior-manager-brand-content-marketing

Minimum Education

Master's

Major Field of Study

Management, Marketing, or related field or equivalent

Required Training

N

Required Experience

Y

Required Experience Months

24

Accept Alternative Field of Study

N

Accept Alternative Major Field of Study

Accept Alternative Combination

N

Accept Alternative Combination Education

Accept Alternative Combination Education Years

Accept Foreign Education

Y

Accept Alternative Occupation

Y

Accept Alternative Occupation Months

24

Accept Alternative Job Title

Global Content Manager or related

Job Opportunity Requirements Normal

N

Foreign Language Required

N

Specific Skills

Two 2 years of experience leading content creation and curation to drive consumer engagement and brand storytelling for an international electronics organization. Prior experience must include two 2 years of managing consumer engagement programs or loyalty platforms, developing brand strategy through consumer engagement, and devising content planning and partnerships; leading relationships with inhouse resources and external business, creative and production stakeholders to develop content partnerships, from defining partnership terms and planning to content capture with dedicated video shoots, production, edit and final delivery; managing relationships with agency partners, including planning processes, briefing, approvals, content curationcreation and execution of content campaigns and experiences; overseeing content creation and curation to drive consumer engagement and elevate brand affinity, including stills, and shortform and longform video content; overseeing the regular evaluation of content performance and reporting based on engagement KPIs and overall strategic goals; managing crosschannel content marketing programs across social media, including website and mobile apps; and devising and overseeing clearance and approval processes with internal and external stakeholders.br br ANY SUITABLE COMBINATION OF EXPERIENCE, EDUCATION, OR TRAINING IS ACCEPTABLE.

Combination Occupation

N

Offered to Applicant Foreign Worker

Y

Foreign Worker Live on Premises

N

Foreign Worker Live in Domestic Service

N

Foreign Worker Live in Domestic Service Count

Professional Occupation

Y

Application for College/University Teacher

N

SWA Job Order Start Date

2021-06-11

SWA Job Order End Date

2021-07-13

Sunday Edition Newspaper

Y

First Newspaper Name

The New York Times

First Advertisement Start Date

2021-09-05

Second Newspaper Ad Name

The New York Times

Second Advertisement Type

Newspaper

Second Ad Start Date

2021-09-12

Employer Website From Date

2021-06-21

Employer Website To Date

2021-07-02

Professional Organization Ad From Date

2022-01-01 11:26:19

Professional Organization Advertisement To Date

2022-01-01 11:26:19

Job Search Website From Date

2021-09-07

Job Search Website To Date

2021-09-21

Employee Referral Program From Date

2021-06-08

Employee Referral Program To Date

2021-08-10

Local Ethnic Paper From Date

2022-01-01 11:26:19

Local Ethnic Paper To Date

2022-01-01 11:26:19

Radio/TV Ad From Date

2022-01-01 11:26:19

Radio/TV Ad To Date

2022-01-01 11:26:19

Employer Received Payment

N

Posted Notice at Worksite

Y

Layoff in Past Six Months

N

Country of Citizenship

FRANCE

Foreign Worker Birth Country

FRANCE

Class of Admission

L-1

Foreign Worker Education

Master's

Foreign Worker Information: Major

MANAGEMENT

Foreign Worker Years of Education Completed

2012

Foreign Worker Institution of Education

LONDON BUSINESS SCHOOL

Foreign Worker Education Institution Address 1

REGENTS PARK

Foreign Worker Education Institution Address 2

Foreign Worker Education Institution City

LONDON

Foreign Worker Education Institution State/Province

Foreign Worker Education Institution Country

UNITED KINGDOM

Foreign Worker Education Institution Postal Code

NW1 4SA

Foreign Worker Experience with Employer

N

Foreign Worker Employer Pays for Education

N

Foreign Worker Currently Employed

Y

Employer Completed Application

N

Preparer Name

Raquel Liberman

Preparer Title

Partner

Preparer Email

RLiberman@fragomen.com

Employer Information Declaration Name

Kerri Conway

Employer Information Declaration Title

Human Resources