Fiscal Year

2020

Case Number

A-19357-99337

Case Status

Certified

Received Date

2019-12-29

Decision Date

2020-05-07

Refile

N

Original File Date

2020-01-01 08:26:39

Previous SWA Case Number State

Schedule A Sheepherder

N

Employer Name

PELOTON INTERACTIVE, INC.

Employer Name Slug

peloton-interactive-inc

Employer Address 1

125 W. 25TH STREET

Employer Address 2

FLR 11

Employer City

NEW YORK

Employer City Slug

new-york

Employer State

NEW YORK

Employer State Slug

new-york

Employer Country

UNITED STATES OF AMERICA

Employer Postal Code

10001

Employer Phone

8666799129

Employer Number of Employees

3000

Employer Year Commenced Business

2012

NAICS Code

451110

FW Ownership Interest

N

Employer Contact Name

Kristy Foss

Employer Contact Address 1

125 W 25th Street

Employer Contact Address 2

11th Floor

Employer Contact City

New York

Employer Contact State/Province

NEW YORK

Employer Contact Country

UNITED STATES OF AMERICA

Employer Contact Postal Code

10001

Employer Contact Phone

8666799129 866

Employer Contact Email

kristy@pelotoncycle.com

Agent Attorney Name

Daniel P Berner

Agent Attorney Firm Name

Berner Law PLLC

Agent Attorney Phone

5128269468

Agent Attorney Address 1

7000 N. Mopac Expwy

Agent Attorney Address 2

Suite 200

Agent Attorney City

Austin

Agent Attorney State/Province

TEXAS

Agent Attorney Country

UNITED STATES OF AMERICA

Agent Attorney Postal Code

78731

Agent Attorney Email

dberner@bernerlawfirm.com

PW Track Number

P10019228041840

PW SOC Code

11-2021

PW SOC Title

Marketing Managers

PW Skill Level

Level II

PW Wage

151840.00

PW Unit of Pay

Year

PW Wage Source

OES

PW Determination Date

2019-12-16

PW Expiration Date

2020-06-30

Wage Offer From

180000.00

Wage Offer To

0.00

Average Salary

180000.00

Wage Unit of Pay

Year

Worksite Address 1

125 W. 25th Street

Worksite Address 2

11th Floor

Worksite City

New York

Worksite City Slug

new-york

Worksite State

NEW YORK

Worksite Postal Code

10001

Job Title

Senior Director of Brand Marketing

Job Title Slug

senior-director-of-brand-marketing

Minimum Education

Bachelor's

Major Field of Study

Marketing or related field

Required Training

N

Required Experience

Y

Required Experience Months

36

Accept Alternative Field of Study

Y

Accept Alternative Major Field of Study

Marketing or related field

Accept Alternative Combination

N

Accept Alternative Combination Education

Accept Alternative Combination Education Years

Accept Foreign Education

N

Accept Alternative Occupation

Y

Accept Alternative Occupation Months

36

Accept Alternative Job Title

SEE H.14 Specific skills or other requirements

Job Opportunity Requirements Normal

N

Foreign Language Required

N

Specific Skills

EDUCATION BACHELORS DEGREE IN MARKETING OR A RELATED FIELD AND 3 YEARS OF EXPERIENCE IN MARKETING MANAGER POSITION, RELATED ROLE, OR ANY POSITION IN WHICH REQUIRED EXPERIENCE WAS ACQUIRED.br br MUST HAVE ACADEMIC ANDOR PROFESSIONAL EXPERIENCE I INITIATING MARKET RESEARCH STUDIES USING DATA MINING SOFTWARE AND SURVEYS AND ANALYZING DATA DERIVED FROM THESE STUDIES TO IDENTIFY MARKET CHARACTERISTICS AND DEVELOP MARKETING STRATEGY; II WORKING WITH ADVERTISING AGENCY STAFF TO DIRECT AND COORDINATE EXECUTION OF NATIONAL DIGITAL AND TELEVISION MARKETING CAMPAIGNS; III CONSULTING WITH PRODUCT DEVELOPMENT PERSONNEL THROUGHOUT SOFTWARE PRODUCT DEVELOPMENT CYCLE TO PROVIDE RECOMMENDATIONS REGARDING PRODUCT SPECIFICATIONS; IV DEVELOPING MARKETING STRATEGIES FOR NATIONAL MARKETING CAMPAIGNS WHICH INCLUDE DIGITAL AND TELEVISION MARKETING, IDENTIFY MARKET CHARACTERISTICS OF TARGET CONSUMERS, AND IDENTIFY OBJECTIVES RELATING TO BRAND MESSAGE AND PRODUCT POSITIONING; V FORMULATING AND COORDINATING ONLINE MARKETING ACTIVITIES; VI MANAGING MARKETING BUDGETS FOR NATIONAL MARKETING CAMPAIGNS; AND VII EVALUATING PROGRAM EFFECTIVENESS AND RETURN ON INVESTMENT OF MARKETING EXPENDITURES, INCLUDING EXPENDITURES ON DIGITAL MARKETING INITIATIVES.

Combination Occupation

N

Offered to Applicant Foreign Worker

Y

Foreign Worker Live on Premises

N

Foreign Worker Live in Domestic Service

N

Foreign Worker Live in Domestic Service Count

Professional Occupation

Y

Application for College/University Teacher

N

SWA Job Order Start Date

2019-08-21

SWA Job Order End Date

2019-09-21

Sunday Edition Newspaper

Y

First Newspaper Name

New York Times

First Advertisement Start Date

2019-09-08

Second Newspaper Ad Name

New York Times

Second Advertisement Type

Newspaper

Second Ad Start Date

2019-09-15

Employer Website From Date

2020-01-01 08:26:39

Employer Website To Date

2020-01-01 08:26:39

Professional Organization Ad From Date

2020-01-01 08:26:39

Professional Organization Advertisement To Date

2020-01-01 08:26:39

Job Search Website From Date

2020-01-01 08:26:39

Job Search Website To Date

2020-01-01 08:26:39

Employee Referral Program From Date

2019-09-25

Employee Referral Program To Date

2019-10-11

Local Ethnic Paper From Date

2019-09-10

Local Ethnic Paper To Date

2019-09-10

Radio/TV Ad From Date

2019-09-11

Radio/TV Ad To Date

2019-09-18

Employer Received Payment

N

Posted Notice at Worksite

Y

Layoff in Past Six Months

N

Country of Citizenship

IRELAND

Foreign Worker Birth Country

UNITED KINGDOM

Class of Admission

H-1B

Foreign Worker Education

Bachelor's

Foreign Worker Information: Major

MARKETING

Foreign Worker Years of Education Completed

2012

Foreign Worker Institution of Education

FORDHAM UNIVERSITY

Foreign Worker Education Institution Address 1

441 EAST FORDHAM ROAD

Foreign Worker Education Institution Address 2

Foreign Worker Education Institution City

BRONX

Foreign Worker Education Institution State/Province

NY

Foreign Worker Education Institution Country

UNITED STATES OF AMERICA

Foreign Worker Education Institution Postal Code

10458

Foreign Worker Experience with Employer

N

Foreign Worker Employer Pays for Education

N

Foreign Worker Currently Employed

Y

Employer Completed Application

N

Preparer Name

Daniel P Berner

Preparer Title

Attorney

Preparer Email

danielpberner

Employer Information Declaration Name

Christina Ellis

Employer Information Declaration Title

Immigration and Mobility Specialist