Fiscal Year

2024

Case Number

A-23131-40765

Case Status

Certified

Received Date

2023-05-11

Decision Date

2024-06-11

Refile

N

Original File Date

2024-01-01 01:37:07

Previous SWA Case Number State

Schedule A Sheepherder

N

Employer Name

THIRTY MADISON, INC.

Employer Name Slug

thirty-madison-inc

Employer Address 1

183 MADISON AVE

Employer Address 2

Employer City

NEW YORK

Employer City Slug

new-york

Employer State

NEW YORK

Employer State Slug

new-york

Employer Country

UNITED STATES OF AMERICA

Employer Postal Code

10016

Employer Phone

(212) 498-8961

Employer Number of Employees

544

Employer Year Commenced Business

2016

NAICS Code

621999

FW Ownership Interest

N

Employer Contact Name

Chelsea Trombino

Employer Contact Address 1

183 Madison Avenue

Employer Contact Address 2

Flr. 6

Employer Contact City

New York

Employer Contact State/Province

NEW YORK

Employer Contact Country

UNITED STATES OF AMERICA

Employer Contact Postal Code

10016

Employer Contact Phone

631-793-6359

Employer Contact Email

chelsea.trombino@thirtymadison.com

Agent Attorney Name

Mary Jane Weaver

Agent Attorney Firm Name

Weaver Schlenger LLP

Agent Attorney Phone

415 395-9331

Agent Attorney Address 1

550 Montgomery Street

Agent Attorney Address 2

Ste 650

Agent Attorney City

San Francisco

Agent Attorney State/Province

CALIFORNIA

Agent Attorney Country

UNITED STATES OF AMERICA

Agent Attorney Postal Code

94111

Agent Attorney Email

mjweaver@wsmimmigration.com

PW Track Number

P10022216396980

PW SOC Code

11-2021

PW SOC Title

Marketing Managers

PW Skill Level

Level II

PW Wage

159058.00

PW Unit of Pay

Year

PW Wage Source

OES

PW Determination Date

2023-02-14

PW Expiration Date

2023-06-30

Wage Offer From

197760.00

Wage Offer To

235200.00

Average Salary

216480.00

Wage Unit of Pay

Year

Worksite Address 1

183 Madison Avenue

Worksite Address 2

Flr. 6

Worksite City

New York

Worksite City Slug

new-york

Worksite State

NEW YORK

Worksite Postal Code

10016

Job Title

Director of Growth Optimization

Job Title Slug

director-of-growth-optimization

Minimum Education

Bachelor's

Major Field of Study

Marketing, Advertising, Public Relations, Communications, Business Admin or any rel marketing field

Required Training

N

Required Experience

N

Required Experience Months

Accept Alternative Field of Study

N

Accept Alternative Major Field of Study

Accept Alternative Combination

N

Accept Alternative Combination Education

Accept Alternative Combination Education Years

Accept Foreign Education

Y

Accept Alternative Occupation

Y

Accept Alternative Occupation Months

36

Accept Alternative Job Title

An occupation involving experience managing inhouse growth marketing budgets for TV spend.

Job Opportunity Requirements Normal

Y

Foreign Language Required

N

Specific Skills

The position indicated at Section H.3 requires at least a Bachelors degree in Marketing, Advertising, Public Relations, Communications, Business Administration or any related marketing field of study, plus at least three 3 years of experience managing inhouse growth marketing budgets for TV spend. Experience must include Planning, managing, and optimizing TV, OTT, and SEM campaigns to drive user acquisition; Demonstrated experience with user acquisition and datadriven marketing for ecommerce or D2C company; Conducting data analytics to optimize campaign and landing page performance; Experience working with three 3 or more of the following performance marketing metrics CPM, CPC, CAC, CVR or LTV; Building acquisition and spend forecasts across different media channels; Experience increasing CVR, revenue, and downstream metrics through AB testing each step of the conversion funnel; Developing and maintaining testing roadmaps, based on strong hypothesis and expected business impact; Experience with three 3 or more of the following Excel, Looker, VWO, Google Sheets, Google Docs, Google Slides, Google Ads or Google Analytics; and People management experience.

Combination Occupation

N

Offered to Applicant Foreign Worker

Y

Foreign Worker Live on Premises

N

Foreign Worker Live in Domestic Service

N

Foreign Worker Live in Domestic Service Count

Professional Occupation

Y

Application for College/University Teacher

N

SWA Job Order Start Date

2023-03-08

SWA Job Order End Date

2023-04-10

Sunday Edition Newspaper

Y

First Newspaper Name

New York Times

First Advertisement Start Date

2023-03-12

Second Newspaper Ad Name

New York Times

Second Advertisement Type

Newspaper

Second Ad Start Date

2023-03-19

Employer Website From Date

2024-01-01 01:37:07

Employer Website To Date

2024-01-01 01:37:07

Professional Organization Ad From Date

2024-01-01 01:37:07

Professional Organization Advertisement To Date

2024-01-01 01:37:07

Job Search Website From Date

2023-03-08

Job Search Website To Date

2023-03-22

Employee Referral Program From Date

2024-01-01 01:37:07

Employee Referral Program To Date

2024-01-01 01:37:07

Local Ethnic Paper From Date

2023-03-15

Local Ethnic Paper To Date

2023-03-15

Radio/TV Ad From Date

2023-03-20

Radio/TV Ad To Date

2023-03-20

Employer Received Payment

N

Posted Notice at Worksite

Y

Layoff in Past Six Months

N

Country of Citizenship

BRAZIL

Foreign Worker Birth Country

BRAZIL

Class of Admission

H-1B

Foreign Worker Education

Bachelor's

Foreign Worker Information: Major

ADVERTISING U.S. EQUIVALENT

Foreign Worker Years of Education Completed

2011

Foreign Worker Institution of Education

UNIVERSIDADE PRESBITERIANA MACKENZIE

Foreign Worker Education Institution Address 1

RUA DA CONSOLACAO, 930

Foreign Worker Education Institution Address 2

Foreign Worker Education Institution City

SAO PAULO

Foreign Worker Education Institution State/Province

SAO PAULO

Foreign Worker Education Institution Country

BRAZIL

Foreign Worker Education Institution Postal Code

01302-907

Foreign Worker Experience with Employer

N

Foreign Worker Employer Pays for Education

N

Foreign Worker Currently Employed

Y

Employer Completed Application

N

Preparer Name

Mary Jane Weaver

Preparer Title

Attorney

Preparer Email

mjweaver@wsmimmigration.com

Employer Information Declaration Name

Chelsea Trombino

Employer Information Declaration Title

Chief People Officer