Fiscal Year

2023

Case Number

A-21330-78105

Case Status

Certified

Received Date

2022-06-29

Decision Date

2023-02-09

Refile

N

Original File Date

2023-01-01 08:08:19

Previous SWA Case Number State

Schedule A Sheepherder

N

Employer Name

WUNDERMAN THOMPSON LLC

Employer Name Slug

wunderman-thompson-llc

Employer Address 1

3 WTC

Employer Address 2

175 GREENWICH STREET

Employer City

NEW YORK

Employer City Slug

new-york

Employer State

NEW YORK

Employer State Slug

new-york

Employer Country

UNITED STATES OF AMERICA

Employer Postal Code

10007

Employer Phone

212-941-3426

Employer Number of Employees

100000

Employer Year Commenced Business

1864

NAICS Code

541810

FW Ownership Interest

N

Employer Contact Name

Toni Iacono

Employer Contact Address 1

3 WTC

Employer Contact Address 2

175 Greenwich Street

Employer Contact City

New York

Employer Contact State/Province

NEW YORK

Employer Contact Country

UNITED STATES OF AMERICA

Employer Contact Postal Code

10007

Employer Contact Phone

212-941-3426

Employer Contact Email

toni.iacono@wundermanthompson.com

Agent Attorney Name

Adam J Ketcher

Agent Attorney Firm Name

Fragomen, Del Rey, Bernsen Loewy LLP

Agent Attorney Phone

2126888555

Agent Attorney Address 1

1400 Broadway

Agent Attorney Address 2

Floor 9

Agent Attorney City

New York

Agent Attorney State/Province

NEW YORK

Agent Attorney Country

UNITED STATES OF AMERICA

Agent Attorney Postal Code

10018

Agent Attorney Email

aketcher@fragomen.com

PW Track Number

P10021181437104

PW SOC Code

15-2041

PW SOC Title

Statisticians

PW Skill Level

Level IV

PW Wage

109117.00

PW Unit of Pay

Year

PW Wage Source

OES

PW Determination Date

2022-02-17

PW Expiration Date

2022-06-30

Wage Offer From

109117.00

Wage Offer To

0.00

Average Salary

109117.00

Wage Unit of Pay

Year

Worksite Address 1

2050 N. Greenville Avenue

Worksite Address 2

Worksite City

Richardson

Worksite City Slug

richardson

Worksite State

TEXAS

Worksite Postal Code

75082

Job Title

Manager, Marketing Insights Data & Analytics

Job Title Slug

manager-marketing-insights-data-analytics

Minimum Education

Master's

Major Field of Study

Marketing Analytics, Business Analytics or related field

Required Training

N

Required Experience

N

Required Experience Months

Accept Alternative Field of Study

N

Accept Alternative Major Field of Study

Accept Alternative Combination

N

Accept Alternative Combination Education

Accept Alternative Combination Education Years

Accept Foreign Education

Y

Accept Alternative Occupation

Y

Accept Alternative Occupation Months

36

Accept Alternative Job Title

Marketing Analytics

Job Opportunity Requirements Normal

N

Foreign Language Required

N

Specific Skills

Masters degree in Marketing Analytics, Business Analytics or related field, plus 3 years of experience in a Marketing Analytics role. 3 years experience with each CRM Measurement, Data Visualization, Predictive modelling, Customer Segmentation, Audience Lifetime Value and Campaign Performance Evaluation; and Leading client projects to identify and implement insights from analysis of structured and unstructured data. 2 years experience with each Using SASSQL to generate solutions such as statistical models, exploratory analysis, RFM models and Kmeans segmentation; Presenting analytically driven solutionsstrategies to internal and external clients using data visualization application and webbased tools; Tableau and DOMO; Developing data collection strategies to support standard and ad hoc reporting on key metrics that measure marketing campaigns and conversion performance using Google Analytics and Adobe Analytics; Conducting comprehensive Analytics Assessments including stakeholder interviews to generate requirements and prioritize strategic roadmaps; Tagging implementation and reporting enablement via Google Tag Manager and Tealium IQ; Generating audience insights from 3rd party marketing data to drive targeted marketing campaign to enhance ROI metrics on Paid Search campaigns through DMPs; and Building custom ETL routines with ANSI SQL, including custom functions in Proc SQL, Google BigQuery, and SQL Server. 1 year experience with each Creating test strategy recommendations for UX analytics, customer journey optimization and website engagement evaluations using tools like Clicktale and Contentsquare; and Experience training and developing Analysts. Certification in Adobe Analytics, Google Analytics and Adobe Experience Manager.

Combination Occupation

N

Offered to Applicant Foreign Worker

Y

Foreign Worker Live on Premises

N

Foreign Worker Live in Domestic Service

N

Foreign Worker Live in Domestic Service Count

Professional Occupation

Y

Application for College/University Teacher

N

SWA Job Order Start Date

2022-04-05

SWA Job Order End Date

2022-05-06

Sunday Edition Newspaper

Y

First Newspaper Name

Dallas Morning News

First Advertisement Start Date

2022-03-13

Second Newspaper Ad Name

Dallas Morning News

Second Advertisement Type

Newspaper

Second Ad Start Date

2022-03-20

Employer Website From Date

2022-03-02

Employer Website To Date

2022-05-10

Professional Organization Ad From Date

2023-01-01 08:08:19

Professional Organization Advertisement To Date

2023-01-01 08:08:19

Job Search Website From Date

2022-03-18

Job Search Website To Date

2022-04-14

Employee Referral Program From Date

2023-01-01 08:08:19

Employee Referral Program To Date

2023-01-01 08:08:19

Local Ethnic Paper From Date

2022-03-17

Local Ethnic Paper To Date

2022-03-23

Radio/TV Ad From Date

2023-01-01 08:08:19

Radio/TV Ad To Date

2023-01-01 08:08:19

Employer Received Payment

N

Posted Notice at Worksite

Y

Layoff in Past Six Months

N

Country of Citizenship

INDIA

Foreign Worker Birth Country

INDIA

Class of Admission

H-1B

Foreign Worker Education

Master's

Foreign Worker Information: Major

MARKETING ANALYTICS

Foreign Worker Years of Education Completed

2015

Foreign Worker Institution of Education

BENTLEY UNIVERSITY

Foreign Worker Education Institution Address 1

175 FOREST STREET

Foreign Worker Education Institution Address 2

Foreign Worker Education Institution City

WALTHAM

Foreign Worker Education Institution State/Province

MA

Foreign Worker Education Institution Country

UNITED STATES OF AMERICA

Foreign Worker Education Institution Postal Code

2452

Foreign Worker Experience with Employer

N

Foreign Worker Employer Pays for Education

N

Foreign Worker Currently Employed

Y

Employer Completed Application

N

Preparer Name

Swati V Bodas

Preparer Title

Senior Associate

Preparer Email

sbodas@fragomen.com

Employer Information Declaration Name

Toni IACONO

Employer Information Declaration Title

Associate Director, Human Resources